The 5 Blogging Commandments
1) Imitate Nature – do not go stuffing keywords into posts or over doing on
page SEO. Google, Yahoo and MSN are looking for quality sites by real
people, not someone spitting out hundreds of blogs per month filled with
keywords and ads.
2) Add Some Visitor Value – About every post you write should offer some
value to your readers. Now this does not mean it has to change their life or
anything but it needs to offer them value. Even posts about a related
article with a link or a product review are good. Blogs filled with RSS vomit
do not offer value and would not last.
3) Make It Sticky – Your blog should have people coming back to it and
reading it again and again. Make sure you include RSS reader buttons so
visitors can subscribe to the feed. Also opt-in newsletters that offer more
than just updates are a good idea but the number one way to get people
to come back is to offer excellent likable content.
4) Do not let your blog die – After testing I’ve seen huge differences in blogs
that are kept updated and offers that don’t get new posts. You don’t have
to post every day or even every week but make sure you don’t just set
them up and forget about them because they will die off and lose traffic.
5) Market = Profit – If you are after making the most money you can from a
blog them the most important decision you make will be the market you
blog for so make sure you research it well first.
